Only Three Ways…
When God appeared to Moses at the burning bush, Moses had a lot of questions for God, particularly about how will the people accept him as the one that God had chosen.
At one stage during this conversation, God asked Moses: “What’s in your hand?” In his case, it was a staff, and God used that staff as part of the miraculous signs that God performed through Moses.
For any business, the key to continued growth is to increase income. Practically that can only happen in three ways:
Increase the number of clients you have
Increase the average size of the sale per client.
Increase the number of times clients return to you and buy again.
This is a season of not shrinking back but pushing forward in growth. Shoring up your business income for the future.
So, like God asked Moses, the question for you is, “What’s in your hands?”
Have you done a recent review of your client list?
Looking at what each one is currently purchasing from you? When was the last time you personally contacted all your clients? Not to do a sales call, but have a chat with them, ask them how they are going, what is happening in their world, and what are their current needs. While you are there, ask them: “is there any way that you can help them?”
Remember, people do business with those they know, like and trust. Some clients may be on autopilot with you. Why not reach out to them and say thank you for their business? Review what they are purchasing. Are there any new products or services that you can offer them?
You never know what a phone call just might do and what business it might bring in.
In terms of finding new clients. Now is a good time of year to review what your marketing strategies have been for the past financial year. What worked? What did not work? What can be changed? Is there a new idea that you can test and measure in your marketing? Is there a new market that you can open up? Is there a new product or service that should be added to your current mix?
What are your plans for increasing your prices?
With current inflation sitting at around 7%, people expect prices to go up. No doubt your costs have risen. If you do not increase your prices effectively, you are going backwards. Previously businesses were only increasing their prices once per year. Lately, for some it has been monthly or at least quarterly. Do not be afraid to do this.
Finally, what are the ways that you can increase the number of times that someone buys from you?
Look at their purchase patterns. For some businesses, like real estate, people tend only to buy or sell every 7 years. But maybe it is time to get creative and look at other options for them. Do they wish to buy an investment property now, for example? Look at what other businesses in your industry are doing, not just in Australia but worldwide. Talk to your industry association.
Why not go to God and ask him what his strategy is to increase your business?
There was an agricultural economist by the name of George William Carver. He had a problem. He had encouraged all the farmers working with him to grow peanuts as it was the best for their climate and the soil type in their area. The problem was though, that they produced so many peanuts that there was not a market for them. So George went into his laboratory and asked God to show him what was in a peanut. The result, God gave him over 300 uses for the peanut. One of those was peanut paste which now over a quarter of all peanuts produced are used for.
What is in your hand? What revelation does God want to give you?
Why not take the time to ask him to show you the ways to increase your clients, increase the size of the average sale and to increase the number of times a client buys from you?
You might just be surprised to learn how much God is interested in your business and how willing He is to share those ideas with you!
We would love to hear how God speaks to you about this.
Resources:
Getting Everything You Can Out of All You’ve Got by Jay Abraham is a very practical book that helps you with real, applicable action steps that can’t miss. Check it out at: https://amzn.to/3quZn7o
For more on George William Carver https://youtu.be/_3CVmluYFtI